Project JV
- JV
- Project Duration : 1 month
- Digital Design | Motion Design | Web Development | Commercial Photography | Visual Production | Brand Identity Development
About
This project focused on developing a digital presence and brand identity for Jim Varghese AM—Chairman of The Leadership Company Qld Pty Ltd and former CEO of Springfield Land Corporation. As a respected figure in business and public leadership, Jim aimed to enhance his digital profile to better reflect his values, experience, and influence.
Meaning,
before Making
The main goal was to create a cohesive digital narrative that aligned with Jim’s professional vision and leadership ethos. We set out to design a brand identity and campaign that would strengthen his credibility, engage his audience, and position him as a thought leader in business and governance.
From Concept to Creation
As the digital designer and brand identity lead, we worked closely with Jim to translate his principles into a strong visual identity. We developed a suite of branded assets—graphics, visuals, and messaging—that presented his story with clarity and impact. Each design element was intentionally crafted to reflect his professionalism, leadership, and commitment to innovation. The campaign successfully elevated his digital footprint and reinforced his role as a key voice in his field.
