Project Integrity Icon 2023
- Project Integrity Icon 2023
- Project Duration : 4 months
- Digital Design | Motion Design | Web Development | Commercial Photography | Visual Production | Brand Identity Development
About
Integrity Icon Nepal 2023, organized by Accountability Lab Nepal, is a national campaign that celebrates honest government officials who go above and beyond in serving the public. As part of the creative team, I contributed to the campaign through digital design and motion graphics, helping to tell the powerful stories of five exemplary public servants.
Meaning,
before Making
The goal of the campaign was to raise awareness around integrity and accountability in public service by recognizing and honoring individuals who embody these values. Through strong visuals and storytelling, the project aimed to inspire a cultural shift toward transparency and ethical leadership in Nepal.
From Concept to Creation
I created a series of digital assets—including visual ads and animated motion graphics—that highlighted the values behind the campaign and the stories of the awardees. Working closely with the team, we ensured that each piece was accessible, emotionally resonant, and aligned with the campaign’s mission. Our collaborative effort helped elevate the campaign’s reach, making integrity not just a message but a movement.
